Shop Manager - New York

Employment Type

: Full-Time


: Non-Executive Management

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Coach is a leading design house of modern luxury accessories and lifestyle collections, with a long-standing reputation built on quality craftsmanship. Defined by a free-spirited, all-American attitude, the brand approaches design with a modern vision, reimagining luxury for today with an authenticity and innovation that is uniquely Coach. All over the world, the Coach name is synonymous with effortless New York style.

Coach is part of the Tapestry portfolio ? a global house of brands powered by optimism, innovation, and inclusivity.

NA Wholesale Shop Manager

Job Role & Responsibility

Drive Sales

  • Ensure Coach Plan is achieved and work towards stretch goals.
  • Drive sales by using contests and recognition.
  • Ensure clients are captured and clienteling is monitored ? change culture from promotional cadence to full price offering and collection awareness.
  • Role model and elevate selling service to Modern Luxury.
  • Manage and influence Coach Specialists communicating clear daily, weekly and monthly objectives.
  • Submit a weekly update to field management.?
  • Own the Store

  • Know your short, medium, and long term sales objectives.
  • Follow the overall 4 wall management guidelines but adapt the actions and suggest ideas to your direct manager in order to achieve superior performance.
  • Monitor staffing and ensure Coach is consistently covered.
  • Know your competition, consumer, store volume and demographic.
  • Merchandising and Operations and Environments

  • Initiate and ensure all Coach Strategies and Operations are executed.
  • Adjust presentation based on sell through, trends and the needs of the business.
  • Ensure product is placed on floor upon arrival.
  • Adjust product presentation based on consumer response and sell through.
  • Training

  • Train Coach Incented Specialists, Handbag Team, adjacent departments and MBA/Personal Shoppers on new products and new strategies monthly.
  • Attend storewide rally?s frequently ? featuring newness, key items, box program and contests.
  • Relationships

  • Build and maintain strong relationships from the top down in stores. Rebuilding Coach Brand perception in the marketplace.
  • Partner with Store HR to ensure we have the best staff in Coach. Gain consistent staffing.

  • Associated topics: assistant manager, associate manager, co manager, director, general manager, major gift officer, manager retail, sales lead, senior manager, retail management

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